Green lip balm with pink cap on a beige background, featuring 'PURE U' branding and a dermatologist approval badge.

Lipstick swatches on a person's arm with two lipsticks in the center on a green background

Collage of close-up shots of a woman's face with a focus on makeup, including lipstick and blush, with 'Summer Night' shade labeled.

Outline of a face with red markers on the cheeks and around the eyes on a white background

Dermatest seal of approval with 'Sehr Gut' rating on a white background

Green lip balm with pink cap on a beige background, featuring a dermatologist's seal of approval.

Close-up of a person's face with different skin tones and a swatch of mauve color.

Collage of a woman applying blush, close-up of blush color swatch, and product application on skin.

Collage of a woman's face with close-up shots of her skin texture and makeup application.

PURE U.

Blush Balm

Simplify your beauty routine with a weightless, creamy balm designed to bring effortless radiance to your eyes, cheeks, and lips.

A creamy, versatile colour balm created for eyes, cheeks, and lips. Made with carefully selected natural ingredients, this multi-use formula melts beautifully into the skin, adding a soft, radiant touch of colour wherever you apply it. The smooth texture blends effortlessly with your fingers or a brush, allowing you to create a natural everyday look or build intensity for a more defined finish.

Crafted with nourishing plant-based oils, butters, and natural pigments, it helps leave the skin feeling comfortable and cared for. Free from unnecessary additives, artificial fragrances, and synthetic ingredients, this simple formula celebrates the beauty of natural, minimal skincare.

Vegan, no essential oils, refillable.

5 grams - recycled plastic applicator

Pureu Multi-Use Colour Balm. Simplify your beauty routine with a weightless, creamy balm designed to bring effortless radiance to your eyes, cheeks, and lips. Formulated with skin-loving botanical ingredients, this versatile formula glides on seamlessly to deliver a natural, healthy glow. Whether you desire a sheer, barely-there flush or a richer wash of colour, the buildable tint adapts to your mood and style.

€23.00

VAT included

Product available

colour

Shipping information

Delivery time within the EU and Switzerland 3 - 5 working days, 15.90 €. Please note that processing times may vary during periods of high order volume.Minimum order value for delivery: 20 €.

Payment information

Payment via a secure connection.

Returns & Exchanges

Returns possible within 21 days – excluding opened cosmetics. Return shipping is at the customer's expense.

100% Vegan, Cruelty-Free, Fragrance-Free, Essential Oil-Free. Nourishing Base: Ricinus Communis(Castor) Seed Oil, Simmondsia Chinensi(Jojoba) Seed Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil. Botanical Butters and Waxes:Butyrospermum Parkii (Shea) Butter, Euphorbia Cerifera(Candelilla) Wax, Helianthus Annuus (Sunflower) Seed Wax. Skin Conditioners:Caprylic/Capric Triglyceride, Tocopherol (Vitamin E). May contain [+/-]: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Mica (CI 77019), Manganese Violet (CI 77742).

Dab directly onto your lips using your fingertip or a lip brush for a soft, hydrating stain. Layer for richer colour.
For Cheeks:Swipe a small amount onto the apples of your cheeks and gently blend upward toward your temples using your fingers, a sponge, or a blush brush.
For Eyes:Lightly pat onto your eyelids with your ring finger for a subtle, luminous wash of colour.

First she produced just for herself, then for her friends. In 2019, Leo joined the young founder. Together they began to further develop and perfect their products in their own laboratory. In the meantime, we all benefit from Carla's experience and Leo and Carla's shared desire to sustainably change the cosmetics industry with PURE U products and to combine care and make-up.