Routinely
The Guardian Cream
I scream, you scream, we all scream for moisture!
Shea butter nourishes and leaves skin feeling soft and supple. It also seals in the moisture to protect the skin barrier. Peptides can help the skin stay more resilient and flexible, and help protect it from environmental stressors.
75 ml
Your Skin’s Chill, Protective Bestie
Meet the cream that knows how to multitask and keep it cool, calm and glowing. The Guardian Cream is your last step, lock-it-all-in layer that deeply hydrates, calms irritation, and helps your skin feel like it’s finally on your side.
It’s loaded with good stuff like shea butter, beta glucan, natural moisturising factors, purslane, and peptides, aka everything your skin needs to stay plump, protected, and happy.
No added fragrance, allergens, irritants, or weird additives. Zero drama.
Super lightweight, fast-absorbing, and surprisingly rich for something that feels like nothing on the skin. Your serums will thank you.
Shea butter, beta glucan + natural moisturisers: powerful moisturising ingredients ensure supple skin and nourish the deepest layers for a healthy, resilient skin barrier. Peptides + purslane: peptides are tiny building blocks that support and protect the skin's key processes, while soothing purslane helps protect the skin from pollution, changing weather conditions and other potential external irritants.
Apply a pea-sized amount to your skin and gently massage the cream until fully absorbed.
Routinely, your new destination for thoughtful skincare. Nestled in the vibrant heart of Amsterdam, Routinely stands as a beacon of mindful beauty practices, championing a skincare philosophy that resonates with purpose and intention.
At Routinely, we understand that skincare is more than just a daily ritual; it's a form of self-investment. That's why we are dedicated to crafting products that are not only effective but also made with care. Our commitment to using intelligently sourced ingredients is not just a statement—it's a promise to you.
In its first year, Routinely received three awards from independent juries, including Best Budget Skincare at the Belgian Beauty Awards and Best Local Skincare at the Marie Claire Prix d'Excellence.
Miriam Rouw
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